Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.liorae.com.au (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.

Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.

We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies – data files placed on your device or computer, often including an anonymous unique identifier. Learn more about cookies.
  • Log files – track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web beacons / pixels / tags – electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (to the extent our payment processors provide), email address, and phone number.

We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking about both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to:

  • Fulfil any orders placed through the Site (including processing your payment information, arranging shipping, and providing invoices and/or order confirmations);
  • Communicate with you;
  • Comply with accounting, tax, and legal record-keeping obligations;
  • Screen orders for potential risk or fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Site - for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing campaigns.

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information as described above.

For example:

We may also share your Personal Information to comply with applicable laws and regulations, to respond to a lawful request, or to otherwise protect our rights.

INTERNATIONAL CUSTOMERS & DATA TRANSFERS

If you are visiting this site from outside Australia, please note that your information will be processed and stored in Australia and other countries where our partners (including Shopify, Google, and payment processors) operate.

These countries may not have the same data protection laws as your country of residence.

However, we take steps to ensure that your information is protected in accordance with this Privacy Policy and applicable privacy regulations such as the Australian Privacy Act, GDPR (EU), and CCPA (California) where relevant.

By using our Site or providing information to us, you consent to this transfer, processing, and storage of your information outside your country.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

Learn more about targeted advertising via the Network Advertising Initiative.

SMS & EMAIL MARKETING

When you make a purchase or subscribe to our mailing list, you may receive emails or SMS messages related to marketing and promotions.

You can unsubscribe or opt out at any time.

We never sell or rent this information to any third parties.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a “Do Not Track” signal from your browser.

YOUR RIGHTS

If you are a resident of the European Economic Area (EEA), the United Kingdom, or California, you have the right to:

  • Access personal information we hold about you;
  • Request correction, updating, or deletion of your data; and
  • Withdraw consent for marketing communications.

To exercise these rights, please contact us at contact@liorae.com.au.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you request deletion, provided such deletion does not conflict with our tax or legal obligations.

CHANGES

We may update this Privacy Policy from time to time to reflect changes to our practices or for legal and operational reasons.

CONTACT US

For questions, concerns, or complaints about this policy, please contact us via our Contact Page or email contact@liorae.com.au.

We aim to respond within 48 hours.